Initial Platform Set Up

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December 9, 2022

What is the Snap pixel?

The Snap Pixel is a piece of JavaScript code placed on your website that allows you to track the actions that Snapters take on your website. For example, when a Snapter adds a product to their cart, this triggers a Snap Pixel event that is reported within your ad account. This allows you to attribute conversion events, like an add to cart event,  to your campaigns, and re-engage Snapters who have visited or completed a similar action on your site.

How to Create Snap Pixel

If you’re ready to start using the Snap pixel, follow these easy steps.

  1. To create a pixel, you’ll need a Snap Ads Manager. Click the menu in the top left corner and select Events Manager.
  1. Select New Event Source and click Create Snap Pixel > Pixel Code
  1. You will be prompted with a pop up that provides all the necessary details and instructions on setting up your Snap Pixel that looks like this. Copy Pixel ID

Install Snap Pixel ID on GearLaunch store

  1. Open your dashboard and click on the settings section.
  2. Once you have your Snap pixel, copy the code and enter it in our Pixel section.
  3. That’s it!

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