September 25, 2020
WHAT IS A FACEBOOK PIXEL
The Facebook Pixel is a tracking and analytics tool used to measure the effectiveness of your advertising by understanding the actions people take on your website. You can use this data to:
Go to Facebook Events Manager.
Click Connect Data Sources and select Web.
Select Facebook Pixel and click Connect.
Add your Pixel Name and enter your website URL to check for easy setup options; then click Continue.
Tracking your Facebook ad data is easy on GearLaunch.
Head to your Store Settings page to add your pixel. You have the option of using either a store pixel OR a campaign pixel on GearLaunch. A store pixel will track all campaigns within your store, and a campaign pixel will only track the specified campaign and will override the store pixel.