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January 17, 2023

February Holidays and Product/Marketing Ideas

February is a great month to promote your business and increase awareness of your products and services. Several interesting holidays occur during the month, providing the perfect opportunity to create promotional campaigns that capture the spirit of the season. With a little creativity and planning, businesses can take advantage of the February holidays to drive sales, boost engagement, and increase brand recognition.


Our FEBRUARY 2023 PRINT-ON-DEMAND TRENDS REPORT holiday calendar is an invaluable resource for your business, providing not only a comprehensive list of upcoming holidays but also creating products and marketing strategies to help boost sales. Utilize this tool and make the most out of every holiday season!

February 2023 Print-On-Demand Trends

February 2: Groundhog Day

Groundhog Day is a traditional holiday celebrated in the United States and Canada on February 2nd every year. The day has its roots in an ancient European tradition of using animals to predict the weather, particularly whether winter would last longer or end earlier than expected.

On Groundhog Day, people look for a groundhog (also known as a woodchuck) emerging from its burrow after hibernation; if it sees its shadow due to clear weather, then six more weeks of cold winter weather can be expected. If not, then spring will come early.

Product Inspiration

Groundhog day calls for some fun products that can help bring in the holiday spirit. A great idea would be to create and launch print-on-demand t-shirts and mugs featuring funny designs related to the holiday. You can also create custom calendars featuring hilarious groundhog day-themed quotes and artwork that people will love.

February 2023 Print-On-Demand Trends

T-shirt details:

  • Features double-needle hems and a neckband
  • The fit is loose to be comfortable
  • Solid colors are made of 100% cotton
  • It’s unisex sizing
  • Size range from XL to 3XL

Mug details:

  • Microwave and dishwasher safe
  • Available in two different sizes: 11 and 15 ounces
  • Printed in sublimation
  • The product is printed only

Marketing Strategies

To make sure your Groundhog Day product launch is successful, it’s important to have an effective marketing strategy in place. Consider utilizing influencer marketing and paid advertisements to reach more potential customers. Additionally, you can create fun giveaways and contests to increase engagement and build brand loyalty.

Example CTAs

“Happy Groundhog Day! Show your holiday spirit with our special collection of print-on-demand t-shirts and mugs.”

“Warm up this February by snagging one of our custom groundhog day calendars!”

“Celebrate the holiday season with our fun groundhog day products – now available for a limited time only!”

February 14: Valentine’s Day

Valentine’s Day is a widely celebrated event that captivates the hearts of people from all corners of the globe. The day is traditionally associated with love, romance, and appreciation for those closest to you. People typically celebrate by exchanging cards, flowers, chocolates, or other gifts with their loved ones. Moreover, it is a commercial holiday, with businesses all over the world capitalizing on its immense popularity.

Product Inspiration

Valentine’s Day is the perfect opportunity to create products that express love and appreciation. Consider launching custom carded jewelry and tote bags featuring romantic designs like hearts, roses, and quotes about love. With print-on-demand technology, you can make your products stand out from the competition.

Carded Jewelry

Carded Jewelry details:

  • Available in three styles; Earrings, necklaces, and bracelets
  • Nickel and lead-free
  • All jewelry is shipped in a gift box
  • Available in silver colors
  • Has silver plate over zinc

Tote Bag details:

  • Made of 100% polyester
  • Print is on both sides of the outside while the inside is black
  • Has one-inch wide cotton webbing straps
  • Machine washable
  • Three options for sizes; 13X13, 16X16, and 18X18 inches

Marketing Inspiration

Consider creating a special holiday-themed marketing campaign featuring customers expressing their love for one another. Have them share their stories and photos, using your products as the perfect way to commemorate their relationships. This will help create a sense of community and connection.

Additionally, you could create Valentine’s Day-inspired posts on social media featuring images of your products. Be sure to use the hashtag “Valentine’s Day” to increase visibility. You could also invest in targeted ads on social media, as well as email campaigns and special discounts for the holiday.

Example CTAs

“Show your love this Valentine’s Day with our custom jewelry and tote bags!”

“Celebrate the season of love with our unique gifts!”

“Give the gift of love this Valentine’s Day!”

“The perfect way to say ‘I love you’ this Valentine’s Day!”

February 16: Innovation Day

Innovation Day is a day to celebrate and recognize the advances in science, technology, and innovation. It’s a great opportunity for businesses to showcase their cutting-edge products and services. For those in the technology industry, this is the perfect chance to highlight their latest development and drive sales.

Product Inspiration

Innovation Day provides the perfect opportunity for businesses to launch tech-inspired products. Consider creating custom ceramic ornaments featuring logos and creative designs. Ceramic ornaments are an affordable way to promote your brand and spread the message of innovation.


Ceramic Ornaments details

  • Made of 100% porcelain with UV printing
  • Offered in 4 different shapes: Circle, Bauble, Bell, Tree
  • Offered as a single item, 3-pack, and 5-pack
  • Material: premium quality ceramic
  • High-quality one-sided print
  • Fade-resistant, UV-printed
  • Ribbon for hanging included

Marketing Inspiration

Consider creating special content, such as promotional videos, which highlight how your innovative products are changing the way people live and work. A great marketing campaign could also include images of your ceramic ornaments along with inspirational quotes about innovation.

Share the content on social media to connect with your target audience and build brand awareness. Another great way to spread the word is by offering discount codes or special incentives for customers who purchase your products on Innovation Day.

Example CTAs

“Celebrate Innovation Day with our custom ceramic ornaments!”

“Show the world how innovation can improve lives with our ceramic ornaments!”

“Light up the world with your innovative products and ideas this Innovation Day!”

“Change the world with your custom ceramic ornaments this Innovation Day!”

February 20: Presidents Day

Presidents Day is a federal holiday in the United States, observed annually on the third Monday of February. The day commemorates all past presidents of the United States and is traditionally celebrated by honoring George Washington.

The holiday can trace its roots back to 1885 when it was first established as “Washington’s Birthday.” The holiday was originally celebrated on Washington’s actual birthday, February 22. Over time the celebration of Washington’s day evolved into a holiday that honored all past U.S. presidents.

Product Inspiration

Presidents Day is the perfect opportunity to offer products that pay tribute to America’s great leaders. Consider offering patriotic apparel and accessories, such as hoodies and wrapped canvas. Create custom designs featuring iconic images of George Washington or other past presidents. Make sure to display your products prominently in-store and online as a reminder to customers.

Hoodie details:

  • Features a front pouch pocket
  • It’s unisex sizing
  • Comes in sizes small through 2XL
  • Plush sponge fleece
  • Crossover V at neckline
  • Made of cotton and polyester

Wrapped canvas details:

  • Custom molded from recycled materials
  • No cover (acrylic or glass) over the print itself
  • Durable and lightweight
  • Sublimation printed

Marketing Inspiration

The holiday is the perfect opportunity to create content that pays homage to America’s great presidents. Consider creating social media posts featuring quotes from famous presidents and include a link to your patriotic products.

You can also create a blog post focusing on the history of Presidents Day or highlight famous leadership quotes from past presidents. Be sure to use the hashtag “Presidents Day” when discussing your products online.

Don’t forget to offer discounts or promotions to customers who purchase your products on Presidents Day!

Example CTAs

“Show your patriotism and purchase a customized hoodie or wrapped canvas featuring an iconic image of George Washington”

“Celebrate Presidents Day with us! Shop our patriotic products online and in-store now!”

“This Presidents Day, honor our nation’s past leaders with a custom-made product from our collection!”

“Honor America’s greatest leaders this Presidents Day and get 20% off your patriotic purchase!”

With the product concepts and strategies listed above, you can maximize your earnings this 2023 February Holidays to reach more of your desired audience. Offer your customers an unforgettable shopping experience they will rave about.

Get a head-start on the upcoming holidays and begin crafting one-of-a-kind designs that speak to your creativity. Now is the perfect time to come up with unique products for friends, family, and anyone else special in your life!