Elevating the Ordinary: Unleashing Back To School Market’s Potential with Everyday Products! (Part 1)

June 11, 2023

Back to School season is an exciting time for students, parents, and businesses alike. While traditional school supplies are often a Back to School product focus, there is a growing trend of incorporating everyday items into the shopping list. This presents a unique opportunity for businesses to tap into the Back to School market’s potential by offering stylish and functional everyday products.

In this blog post, we will explore how businesses can elevate the ordinary and capture the attention of Back to School shoppers by offering unique and trendy options in apparel, jewelry, phone cases, and tote bags.

Fashion-forward Apparel: A Trendy Back to School Must-Have

Gone are the days when back-to-school fashion meant just uniforms or basic t-shirts. Today’s students are seeking trendy and versatile apparel options that allow them to express their individuality while conforming to dress codes.

As a retailer, you can capitalize on this trend by offering collections of fashion-forward apparel.

  • Custom Designs: Collaborate with local artists or designers to create exclusive Back to School designs that resonate with students. Whether it’s graphic tees, hoodies, or comfy joggers, unique designs can attract the attention of fashion-conscious shoppers.
  • Sustainable Choices: Eco-friendly and sustainable fashion is gaining popularity among environmentally-conscious students. Consider offering eco-friendly apparel made from organic or recycled materials, demonstrating your commitment to sustainability.

At GearLaunch, we offer a wide range of environmentally-friendly apparel options that provide the perfect canvas for your creative designs

Dazzling Jewelries: Sparkling Accessories for Self-expression

Jewelry is not just about adornment; it is a form of self-expression. Back to School shoppers are seeking affordable yet dazzling jewelry pieces that help them stand out and showcase their personal style.

  • Variety of Styles: Curate a collection of jewelry pieces that cater to different tastes and preferences. From delicate necklaces and stackable rings to statement earrings and charm bracelets, offer a wide range of options to appeal to diverse student preferences.
  • Meaningful Symbols: Incorporate jewelry designs that feature meaningful symbols such as motivational charms or birthstones. This allows students to wear accessories that hold sentimental value and reflect their aspirations and identities.
  • Personalization Options: Consider incorporating customizable jewelry pieces with initials, birthstones, or motivational symbols, enabling students to create personalized keepsakes that hold sentimental value.

Discover a captivating collection of personalized necklaces, including zodiac signs, birthstones, and more, designed to fulfill all your customers’ desires

Functional Phone Cases: Protecting Devices with Style

In today’s digital age, smartphones have become essential tools for students. Offering stylish and functional phone cases can be a lucrative opportunity to tap into the back-to-school market.

  • Protection and Style: Provide a selection of phone cases that offer both protection and style. Focus on designs that are durable, shock-resistant, and visually appealing to appeal to students’ preferences.
  • Personalization Options: Consider offering customizable phone cases where students can add their names, initials, or favorite designs. This allows them to showcase their individuality and make their phone cases uniquely their own.

Discover our premium collection of meticulously crafted phone cases. With a wide variety of materials to choose from, we offer top-notch quality with reliable protection and stylish aesthetics

Chic Tote Bags: Combining Fashion and Functionality

Tote bags are versatile and practical accessories that can be used for carrying books, laptops, and other essentials. By offering chic and functional tote bags, businesses can cater to the needs of back-to-school shoppers.

  • Design and Durability: Curate a collection of tote bags that strike a balance between style and functionality. Consider designs with multiple compartments, sturdy materials, and eye-catching patterns to appeal to students’ preferences.
  • Eco-friendly Options: Offer eco-friendly tote bags made from sustainable materials such as organic cotton or recycled materials. This appeals to environmentally-conscious students who seek products that align with their values.

Experience the perfect blend of functionality and style with our stylish and practical tote bags in a variety of colors, perfect for showcasing your creative designs to your customers.


As the new academic year approaches, embrace the potential of these items and make a lasting impression on Back to School shoppers. Elevate their experience and help them start the school year with style, confidence, and self-expression with these fascinating Back to School products. LAUNCH YOUR CAMPAIGN now!

* Continue reading Part 2 here

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