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January 3, 2023

January Holidays and Product/Marketing Ideas

The new year is here and the January Holidays are just around the corner. If you’re a business looking for ways to take advantage of this special time, we’ve got some great ideas that will get your products or services noticed and help drive sales.


Our January 2023 Print Holiday Calendar can provide you with key dates to consider when planning your marketing activities. This calendar will help you plan special promotions, highlight discounts, or create specific bundles and offers tailored to the holiday season. You can also take advantage of the holidays by creating unique product offerings that are sure to catch customers’ attention.

January 2023 Print-On-Demand Trends

January 1: New Years’ Day

Take advantage of New Year’s Day by offering customers exclusive deals and discounts to start their year on the right note. New Year is typically a time when people are looking to make a fresh start, so capitalize on that energy and use it to your advantage.

Families and friends may also be looking to get together to celebrate the start of the new year and special offers can be used to incentivize purchases.

Product Inspiration

New Year calls for new things. Create products that are perfect for the season like t-shirts, ceramic mugs, or Lawn signs featuring a new year’s message. You can also create special bundles that include multiple items and offer discounts when customers purchase them together. Consider creating designs using pop culture references or famous quotes tied to the new year.


T-shirt details:

  • Features double-needle hems and a neckband
  • The fit is loose to be comfortable
  • Solid colors are made of 100% cotton
  • It’s unisex sizing
  • Size range from XL to 3XL

Ceramic Mug details:

  • Microwave and dishwasher safe
  • Available in two different sizes: 11 and 15 ounces
  • Printed in sublimation
  • The product is printed only

Lawn Sign details:

  • Made of 4mm waterproof, lightweight corrugated plastic
  • Printed with UV-resistant ink
  • Printed on both sides
  • Includes metal H-stand stake
  • The background color is white
  • Three size options: 12X18, 18X24, and 18X27 inches

Marketing Inspiration

Consider using email campaigns, social media posts, and video ads to reach your target audience. Make sure to include high-quality visuals and shareable content that will attract customers’ attention. Invite influencers to review your products and offer exclusive deals available only through their networks. On top of that, you can also run special contests and giveaways to boost customer engagement and loyalty. You can offer rewards such as discounts, free products, or even a cash prize for the winner.

Example CTAs

“Refresh your new year with a fresh start and get 10% off now!”

“Celebrate the start of a new year with our special bundle offers!”

“Get ready for the New Year with 15% off your purchase!”

“Start 2023 with a bang and enter our special contest now!”

January 16: Martin Luther King Jr. Day

On this day, we honor the legacy of Dr. King — a Baptist minister and an influential figure in the American civil rights movement who devoted his life to combating inequality and advocating for social justice.

Let us take this day to contemplate the concepts of racial equity and passive social alteration. You can also use this day to highlight any products that encourage inclusivity or feature designs inspired by Dr. King’s famous quotes.

Product Inspiration

Consider creating special products to commemorate the civil rights leader’s legacy and promote his iconic messages. Tapestries and wrapped canvas prints featuring inspiring quotes from Dr. King are perfect for this occasion. Create custom designs with messages of love, unity, and equality that people can hang on their walls to remind them of his legacy.


Wrapped Canvas details:

  • Custom molded from recycled materials
  • Comes with hanging hardware and protective bumpers
  • No cover (acrylic or glass) over the print itself
  • Durable and lightweight
  • Sublimation printed

Tapestries details:

  • Good for both indoor and outdoor use
  • Made of lightweight polyester
  • Machine washable
  • Three size options: 51X60, 68X80, and 88X104 inches
  • Can be either vertical or horizontal

Marketing Inspiration

Organize a digital event or campaign around the holiday and use it to spread awareness of the civil rights leader’s legacy. Offer special discounts on products related to civil rights or showcase customer stories from people who have been impacted by Dr. King’s legacy.

Additionally, create engaging content such as quizzes or polls to help spread the word and engage customers. For example, you could offer a discount code for Martin Luther King Jr. Day using the hashtag “MLKDay2023” on social media and then have customers share their stories with the same hashtag.

Example CTAs

“Join us in celebrating the legacy of Dr. Martin Luther King Jr. this MLK Day!”

“Show your support for civil rights with our MLK Day products!”

“Share your stories of how Dr. King’s legacy has impacted you and use the hashtag “MLKDay2023” to get a special discount!”

January 23: Chinese New Year(Lunar New Year)

Chinese New Year is the most important holiday in Chinese culture and marks the beginning of a new year according to the traditional lunar calendar.

Celebrations typically involve food, decorations, and performances. This is a great time to get creative with your product offerings and think about ways to incorporate traditional Chinese elements into them.

Product Inspiration

Ceramic ornaments are a popular gift-giving item during the Chinese New Year. Design custom limited edition ceramic ornaments with traditional Chinese designs and symbols of luck and prosperity to commemorate the occasion. You can also create beautiful stickers featuring traditional Chinese artwork to add a festive touch to any living space.

Ceramic Ornament

Ceramic Ornaments details:

  • Made of 100% porcelain with UV printing for durability
  • Offered in 4 different shapes: Circle, Bauble, Bell, Tree
  • Offered as a single item, 3-pack, and 5-pack
  • Material: premium quality ceramic
  • High-quality one-sided print
  • Fade-resistant, UV-printed
  • Ribbon for hanging included

Stickers details:

  • You can choose between vertically, and horizontally oriented stickers, and bumper stickers.
  • Made of white vinyl and featuring a satin finish
  • Water-resistant and UV resistant
  • They are kiss-cut making them easy to remove
  • Bubble free
  • Microwave safe
  • Greenguard certified
  • Has a thickness of 4 millimeters
  • Ink is water-based, semi-gloss, and latex

Marketing Inspiration

Create a Chinese New Year-themed influencer campaign. Partner with local celebrities or bloggers to create content around the holiday and promote your limited-edition product offerings.

Develop an email campaign to share the story behind your Chinese New Year limited-edition products. Provide customers with the history and significance of each design.

Organize a Chinese New Year event in-store or online, offering exclusive discounts and giveaways. Invite customers to be creative and submit their own unique Chinese New Year designs.

Create a limited edition gift box with your ceramic ornaments and stickers to offer customers the perfect Chinese New Year gift.

Example CTAs

“Celebrate the Year of the Ox with our limited-edition Chinese New Year ceramic ornaments”

“Create your own unique Chinese New Year decorations with our limited-edition stickers”

“Bring luck and prosperity into your home this Chinese New Year with our gift box”

“Be part of the celebration with our exclusive Chinese New Year discounts and giveaways”

January 28: International LEGO Day

Established in 1932, LEGO is a Danish children’s toy brand that embodies the words “Leg Godt” which means “play well”. After undergoing an extended evolution process, today it has become a beloved pastime for people worldwide.

The popularity of this amazing game continues to grow and spread far beyond Denmark’s borders! It is a great opportunity for companies to tap into their inner “LEGO fan” and come up with creative products and promotions.

Product Inspiration

A custom-printed hoodie with the LEGO theme is a great way to celebrate this special day. You can also create LEGO-themed accessories, such as phone cases that feature designs inspired by the game. This is an opportunity to tap into the nostalgia of LEGO fans and create personalized products for them.

custom printed hoodie

Hoodie details:

  • Features a front pouch pocket
  • It’s unisex sizing
  • Comes in sizes small through 2XL
  • Plush sponge fleece
  • Crossover V at neckline
  • Made of cotton and polyester

Phone case details:

Three different styles of cases to choose from; slim case, tough case, and Flexi case.

  • Slim case:

-It’s made of impact-resistant polycarbonate material.

-Has clear and open ports for charging cables

  • Tough case:

–It has a dual-layer case for extra durability

–The inner layer has a TPU liner and the outer layer is made of impact-resistant polycarbonate material for protection.

-Also has clear and open ports for charging cables.

  • Flexi case:

-Slim but protective

-It is clear

-The design will be printed on the back, but the sides are clear to show off the original color of the phone.

-Made of impact-resistant polycarbonate material and has clear, open ports for charging cables.

Marketing Inspiration

You can make use of LEGO Day to create special promotional activities. Offer discounts on the mentioned products or host giveaways on social media. Create a special LEGO-themed photoshoot with your products and share it on your website or social media. This way, customers can get an up-close look at your products and also get to know your brand better. Moreover, create a hashtag for the day and encourage customers to use it while they share their pictures with your product.

Example CTAs

“Show your love for LEGO and get a custom hoodie now!”

“Share your creative phone case design with us using the hashtag.”

“Celebrate LEGO Day with us! Get your favorite products now at a discounted price.”

“Take part in our LEGO Day giveaway for a chance to win exciting prizes!”

With these product ideas and marketing strategies, you can make the most out of the 2023 January Holidays and give your customers a memorable shopping experience. So, start preparing for the holiday season and give your customers something special to look forward to!

Happy Holidays! 🎅