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2024 JANUARY PRINT-ON-DEMAND TRENDS REPORT

December 15, 2023

While January may not be as festive as some other months, it holds significant potential for POD (Print on Demand) sellers. As we embark on the new year, let's explore key trends to help your POD business flourish in January.

New Year Sales

Sales strategies are timeless in the business world, and January is no exception. Offer enticing promotions to capture your customers' attention. Consider discounts like "sales up to x%" or "buy one, get one free." These not only attract buyers but also foster loyalty.

The Power of Gifting

Enhance the customer experience by including complimentary gifts in your packages. They need not be extravagant; small tokens convey the message that you value your customers. This gesture builds strong, lasting relationships.

Starting the Year Strong: Winning Products

While any product can succeed in January, certain categories have higher potential:

Cold Weather Items: January brings winter to many regions, making cold-weather essentials essential. Offer warm apparel, cozy blankets, or insulated drinkware to meet seasonal demands.

New Year Resolution Items: The new year inspires self-improvement. Provide products like journals for goal setting and motivational greeting cards. Encourage customers to embrace the year with optimism.

New Year Decorations: Many individuals revamp their living spaces. Offer trendy wall art, decorative tapestries, stylish cushions, or welcoming doormats for a refreshed ambiance.

Embrace January trends to thrive in 2024. Begin the year strong, and may your journey in the world of POD be marked by prosperity and fulfillment!

Ready to start your POD journey or elevate your business? Contact us at support@gearlaunch.com, or reach out to our dedicated Account Managers:

Happy selling!